E-Commerce – Social Media
Online distribution of foodstuffs is a growing market. In the pharmaceuticals sector, mail-order pharmacies are commonly established. Now, mobile apps are becoming essential parts of distribution concepts, They help in assessing the health status or provide information on products. Nowadays, it is unimaginable to eliminate Social Media from modern corporate communication with the public.
A growing online presence not only increases the attention of customers, but that of competitors as well. In the same time, social media and online distribution constitute considerable challenges, since they make meet the most various areas of law, like product specific provisions for advertising, copyright, professional and unfair competition law. The abundance of new opportunities comes with an abundance of legal pitfalls.
With our longstanding experience in counselling and litigation in the relevant areas of law, we have the necessary toolset to develop advertisement and distributions concepts that are both creative and legally sound.
